As a result of a change in Recording Industry Association of America certification rules regarding album downloads, the album will have gone platinum before appearing in stores, and Jay-Z has become a digital standard-bearer.īut on this album, the music often tells a different story: less vainglorious, more ambivalent. Holy Grail,” at $5 each, to give away on Thursday through a mobile phone app on new models in advance of the official release date, five days later. Samsung bought a million copies of “Magna Carta. In Jay-Z lore, bigness and prestige are mandatory. His songs keep retelling his success story: the drug dealer from the Brooklyn projects who became a rapper, a star and an entertainment mogul without forgetting the streets. Holy Grail” arrives on a tsunami of marketing tied to Jay-Z’s long-established role as hip-hop’s high achiever. This rapper who has everything - sales, fame, cars, clothes, fine art, corporate clout and an equally famous wife, Beyoncé - has started to wonder what it’s all for. Holy Grail,” the 12th solo studio album by Jay-Z. The mood swings are wide and sudden on “Magna Carta.
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